Camden Council’s popular #camdenlove campaign has taken home this year’s RH Dougherty Excellence in Communication Award!
The RH Dougherty Awards recognise and encourage greater understanding and communication by councils to their local communities and is run by Local Government NSW.
The #camdenlove campaign was created last year, encompassing a range of initiatives to support the community during a challenging 2020, which brought devastating bushfires, destructive floods and COVID-19.
It gave residents the opportunity to truly support each other in every way possible during what was a challenging year, a Council spokesperson said.
The campaign included:
- #Camdenlove initiative – calling on residents to support local businesses and post their support using the hashtag on social media;
- Hey Neighbour! Cards – encouraging residents to stay connected and support one another by leaving a calling card to their neighbours;
- #camdenbought bags – residents handed environmentally friendly bags to use throughout Camden and asked to post their shopping on social media; and
- #camdenlove bears – to celebrate the great people in the community who provide moments of generosity, inspiration, sustainability, love and bravery, particularly during difficult times such as the COVID-19 pandemic. Residents were asked to nominate someone they knew that deserved a limited-edition bear.